Preliminary Findings from Snapshot 2017 to be Revealed Exclusively at the +IMPACT Conference


Each year, America’s Charities releases a new report about the latest trends in workplace giving programs, based on extensive research around attitudes and perceptions. A partner of Causecast, America’s Charities has been at the forefront of employee giving since 1980, helping to raise more than $675 million for over 10,000 charities.

The organization’s Snapshot reports always provide a North Star for navigating the landscape of employee giving and volunteering. That’s why I’m so proud that America’s Charities will be providing an exclusive preview of its next Snapshot report at Casuecast’s upcoming +IMPACT East Conference, May 15-16, in Washington D.C., where America’s Charities President and CEO Jim Starr will present a first look at findings from Snapshot 2017.

Founded on the principle that charitable choice—the idea that employers and employees should be able to support the causes they choose, rather than feel coerced to support specific institutions—is imperative to social impact, America's Charities has never wavered from its original purpose. Along the way, America’s Charities has helped guide the transformation of workplace giving - from paper pledges to digital platforms, from giving to engagement, from traditional fall campaigns to year-round opportunities inside and outside the walls of the workplace.

America’s Charities has found from previous research that employees view their employers as facilitators and multipliers for their own philanthropic efforts. But what exactly does that mean? What types of giving methods and opportunities are employees specifically interested in, and what inspires them to actually participate?

This fall, Snapshot 2017 will provide answers to these and other questions in its latest research on trends around employee giving and volunteering. In previous years, the company has explored these trends from the perspective of employers (see Snapshot 2015 and Snapshot 2013) and from the perspective of nonprofits (see Snapshot 2014). Snapshot 2017 will offer a first-ever look at employee giving trends from the perspective of donors.

“Our Snapshot 2017 survey just closed and already we’re finding a wealth of information that is helpful to employee giving and engagement leaders,” said Lindsay J.K. Nichols, Vice President of Marketing and Communications, America’s Charities. “For example, we found that providing paid time off to volunteer and matching individual contributions, as well as giving donors the choice of which nonprofits they can support, are all options that are highly valued by employees. More than 1,500 employee donors weighed in to provide these findings, and we’re looking forward to delving into the data and providing recommendations to leaders attending the +IMPACT conference.”

At Causecast’s +IMPACT East Conference, leaders in HR, CSR, Employee Engagement, Corporate Volunteering and Giving, and Social Impact will innovate side-by-side for the future of business. Conference attendees will engage with peers and benefit from the opportunity to:

  • Network & learn together with a diverse group of innovative industry experts to uplevel organization social impact

  • Exchange best practices and lessons learned with inspirational employee giving and volunteering practitioners

  • Engage in insightful discussions, exploring future trends and themes in corporate giving

  • Discover ways to use new  technologies including Artificial Intelligence to support community activation, communication and engagement

  • Experience fun hands-on, interactive learning and the human-centered design difference

Taking place at the Edgewood Arts Center – Monroe Street Market in D.C. (3415 8th Street Northeast, Washington, DC 20017), +IMPACT East will provide an immersive learning and networking experience for anyone engaged in CSR. You can learn more about +IMPACT East and reserve your spot for this one-of-a-kind conference by clicking here.

“I presented at Causecast’s +IMPACT Conference last year in San Francisco and could not think of a more appropriate event and audience with which to share America’s Charities’ preliminary Snapshot 2017 findings,” said Starr. “+IMPACT offers insightful discussions and interactive learning experiences you just don’t get at other CSR conferences. We’re excited to listen to conference attendees’ reactions to Snapshot 2017 and see how employers can adapt their employee giving and engagement strategies based on donor preferences and perceptions expressed in Snapshot 2017.”

We at Causecast value America’s Charities’ deep knowledge of and commitment to corporate philanthropy and the nonprofit sector, and we can’t wait to see what Snapshot 2017 reveals about the future of CSR. America’s Charities’ Snapshot report series has provided invaluable insights that employers and nonprofits can use to grow giving through cross-sector collaboration and engage employees in creating more meaningful impact in the community, and their early findings will truly enrich our discussions at +IMPACT East.

Ryan Scott